Course Duration: 6 Months
Course Time: Monday to Thursday 8:30 – 12:30
COMPREHENSIVE DIGITAL MARKETING
This course introduces you to many fundamental concepts relating to digital marketing that is needed to make a success of yourself in the industry.
It covers a range of aspects and disciplines in the industry, allowing students to build a robust framework for engaging with it, while also allowing them to specialise in many other fields.
The On-Campus Course on Digital Marketing will outfit students with a sound understanding of introductory concepts relating to the following fields:
- Mobile marketing
- Pay-per-click advertising
- Search Engine Optimisation
- Through this course, you will be given an opportunity to learn about SEO, PPC, digital display advertising, email marketing, social media marketing, mobile marketing, analytics, as well as strategy and planning.
Who Should Enrol?
This course will benefit complete beginners to the digital industry, business owners and managers, as well as marketing professionals who are looking to upskill themselves through a comprehensive digital marketing course.
The School Of Excellence accreditation once courses are completed, as recognised by the Digital Marketing Institute (DMI), through MICTSETA, as well as through Google Badge Partners.
Please note that DMI accreditation costs an additional €380. This is an internationally recognised accreditation.
At the end of this course, students will be assessed on their understanding and competence according to a 3-hour examination.